We all have forms on our website, but the conversion of visitors looking at the form and actually completing the form is typically quite low. A new style of form is emerging, called Conversational Forms.
You have probably completed a conversational web form at some point, it’s one of those forms where you answer each question in turn. It is less stuffy and formal than a traditional form and yields a much higher conversion rate at 70% against 30% of a traditional form.
Because of this higher conversion, many website owners are now moving over to this style of form, especially for registration or application forms where conversation is key.
We are pleased to introduce a new update to our Web Form to Bullhorn module that fully supports conversational forms. All data is saved in Bullhorn just like a regular form, either as a candidate, client, lead or any entity you need. As always, we can check for existing records to prevent duplications entering your Bullhorn data.
Are your form conversation rates poor, contact us using our traditional contact form or use our conversational form demo for a free no obligation quote.
